YOU NEED PROTEIN, NOT MEAT.

 “Where do you get your protein from?”. This is one of the most commonly asked questions a vegetarian or vegan person will get asked about their lifestyle choices. The answer is simple, we get our protein from the same source the animals you eat get their protein – from plants.

What is protein and why is it important for the human body?

Protein is made up of amino acids and is known as one of the fundamental building blocks of the body. It provides many benefits including growing and repairing tissue, supporting hormonal balance, maintaining a healthy immune system, being used in almost every metabolic process of the body and aiding recovery, growth and maintenance of muscle mass.

Getting protein from food sources is vital to our health as our bodies require 20 ‘essential’ and ‘non-essential’ amino acids, of which our body can only make 11 ‘non-essential’ amino acids. The required 9 ‘essential’ amino acids therefore need to be obtained through diet. [1]

The more active one’s lifestyle is, the more protein is required.

What is plant protein and how does it differ from meat sourced protein?

Birds eye nutrition said: “Plant protein is simply a meaningful food source of protein which is from plants.” [2] There are many sources of plant protein which include legumes, whole grains, nuts, seeds and fruit and vegetables.

While meat has a high content level of protein, it is also a detrimental source of protein, not only to the human body but also to the planet. Agriculture is a major contributor of greenhouse gas emissions worldwide and is one of the driving forces of climate change. The impact of meat and dairy farms on the environment is undoubtedly greater than that of plant-based foods. [3] Not to mention the cruel and unethical animal farming practices that are carried out globally for a consumable that is absolutely not necessary in any diet.

What is VITUS VEGAN PROTEIN and how does it differ from other plant protein sources?

VITUS VEGAN PROTEIN provides a unique blend of plant sourced and fermented ingredients to offer a protein dense wholefood to support workout recovery and the growth and maintenance of muscle mass, gut health and digestion.

VITUS VEGAN PROTEIN:

• Is free from animal ingredients and testing

• Contains all essential amino acids

• Provides 20g of pure complete protein per serve

• Includes wholefood nutrients plus natural sources of Iron, Manganese and Zinc

• Contains digestive enzymes and is a good source of dietary fibre

• Is a source of fermented grains

• Contains no added fillers, synthetic additives, flavours, sweeteners, colours or sugars

• Is neutral-tasting and can be added to both sweet or savoury recipes alike

• Is packaged in a 100% home compostable pouch

[1] https://gamechangersmovie.com/food/protein/

[2]https://www.express.co.uk/life-style/health/1265555/how-to-live-longer-vegans-diet-plant-based-increase-life-expectancy

[3] https://www.hsph.harvard.edu/nutritionsource/what-should-you-eat/protein/